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About Us

William Roberts
Born and raised in San Luis Obispo, Bill graduated from Cal Poly in 1980 with a degree in Business Administration with concentrations in Management Science and Finance/Property Management. From 1980 to 1999, he developed and managed the health insurance division of a large central coast insurance agency, with 40 agents and offices in San Diego, Los Angeles, Fresno, Bakersfield and San Luis Obispo. Since 1999, Bill has owned William Roberts Insurance Services, specializing in small group and individual sales.

Current and past community involvement includes board membership at French Hospital, San Luis County YMCA, Avila Beach Aquarium, Exchange Club, National Association of Life Underwriters, Youth Baseball, Youth Soccer, AYSO and Youth Football. Bill has been extremely involved in youth sports, sponsoring and coaching football, baseball and soccer.

Bill enjoys weightlifting, hiking, biking, attending sporting events, wine tasting and traveling with his family.

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I have never in my life envied a human being who led an easy life; I have envied a great many people who led difficult lives and led them well.

- Theodore Roosevelt